Google Ads (PPC)
Capture high-intent buyers exactly when they are searching for your products or services. Our certified Google Ads managers optimize keywords, write high-converting ad copy, build dedicated landing pages, and continuously refine bids to lower your CPA.
Service Features & Deliverables
What you receive when partnering with MitraTech for Google Ads (PPC).
Keyword Intent Research
Identifying high-converting commercial keywords and negative keyword lists to prevent wasted ad spend.
A/B Tested Ad Copywriting
Crafting compelling headlines, descriptions, ad extensions, and responsive search ads.
Conversion Tracking Setup
Configuring Google Tag Manager (GTM) and GA4 to track calls, form fills, purchases, and lead values accurately.
Bid Strategy & CPA Reduction
Continuous automated & manual bid adjustments (Target CPA / Target ROAS) to maximize conversion volume.
Business Impact & Benefits
Implementation Process
Account & Competitor Audit
Analyzing current campaigns or setting up a brand-new ad account.
Keyword & Audience Research
Mapping search intent, search volumes, and competitor bidding strategy.
Ad Copy & Landing Page Alignment
Writing ad copy and building high-converting dedicated landing pages.
Tracking & Campaign Launch
Verifying conversion tags in GTM and setting live campaign bids.
Daily Optimization & Reporting
Pruning negative keywords, testing ad variations, and sending weekly reports.
Technology Stack Used
Frequently Asked Questions
Is ad spend included in your management fee?
No, the ad spend budget goes directly to Google Ads billed to your credit card. Our fee is for campaign strategy, copy, management, and optimization.
How soon can we expect results from Google Ads?
Search ads start driving targeted traffic to your site as soon as the campaign goes live. Lead volume usually stabilizes within 1 to 2 weeks as Google's algorithm optimizes bids.
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